This comprehensive Digital Marketing course aims to equip students with the foundational knowledge and practical skills needed to thrive in the ever-evolving world of online marketing. Participants will delve into key digital marketing components, gaining expertise in website creation, search engine optimization (SEO), social media marketing, Google Ads, content marketing, email marketing, affiliate marketing, and web analytics. Through a combination of theoretical concepts, hands-on exercises, and real-world case studies, students will develop a strong foundation for planning, implementing, and measuring successful digital marketing campaigns.
Topics To Be Covered:
1.Introduction to Digital Marketing:
a) Understanding the Digital Marketing Landscape
b) Importance of Digital Marketing in the Business World
c) Trends and Emerging Technologies
2.Website Creation:
a) Basics of Website Development
b) Website Design Principles
c) User Experience (UX) and User Interface (UI) Design
d) Responsive Design for Mobile Optimization
3.Search Engine Optimization (SEO):
a) Fundamentals of SEO
b) On-Page and Off-Page Optimization
c) Keyword Research and Analysis
d) SEO Best Practices and Tools
4.Social Media Marketing:
a) Introduction to Social Media Platforms
b) Creating and Optimizing Social Media Profiles
c) Content Strategy for Social Media
d) Social Media Advertising and Campaigns
5.Google Ads:
a) Overview of Google Ads Platform
b) Creating Effective Ad Campaigns
c) Keyword Targeting and Ad Copywriting
d) Budgeting and Bid Strategies
6.Assessment and Certification:
a) Regular quizzes and assignments
b) Final project: Develop a comprehensive digital marketing campaign
c) Course completion certificate awarded based on participation and project performance
The syllabus is subject to adjustments based on industry trends and updates in the digital marketing landscape. Students are encouraged to stay informed about the latest developments in the field.
Course Code : S-COA
Course Code : S-CTP
Course Code : S-DTP
Course Code : S-AE
Course Code : S-WD
Course Code : S-HD
Course Code : C-DA
Course Code : C-DS
Course Code : C-DM
Course Code : C-AD
Course Code : D-OA
Course Code : D-GA
Course Code : D-FA
Course Code : D-GW
Course Code : D-CA
Course Code : D-SE
Course Code : D-HN
Course Code : AD-AT
Course Code : AD-GWA
Course Code : AD-SE
Course Code : S-COA
Course Code : S-HD
Course Code : S-A-OFFICE AUTOMATION
Course Code : S-A-TALLY PRIME
Course Code : S-A-DTP
Course Code : S-A-ADVANCE EXCEL
Course Code : S-A-WEB DESIGN
Course Code : S-A-HARDWARE AND NETWORKING
Course Code : D-HN
Course Code : S-C-AC
Course Code : C-DA
Course Code : C-DS
Course Code : C-DM
Course Code : C-AD
Course Code : S-C-AC
Course Code : C-DA
Course Code : C-DS
Course Code : C-DM
Course Code : C-AD
Course Code : S-C-AC
Course Code : S-COA
Course Code : S-CTP
Course Code : S-DTP
Course Code : S-AE
Course Code : S-WD
Course Code : S-HD
Course Code : S-S-P
Course Code : D-OA
Course Code : D-GA
Course Code : D-FA
Course Code : D-GW
Course Code : D-CA
Course Code : D-SE
Course Code : S-S-CCF
Course Code : S-C-FTP
Course Code : S-S-P
Course Code : S-S-CCF
Course Code : S-C-FSW
Course Code : S-S - MS WORD
Course Code : S-S - MS WORD
Course Code : S-S - PBI
Course Code : S-C - VE
Course Code : S-P-DOT-NET
Course Code : S-P-CORE-JAVA
Course Code : S-P-DOT-NET
Course Code : S-P-CORE-JAVA